Hello! This is Shams, an User Experience Researcher & Designer.
I have expertise in User Research, UI Design, Problem Solving, Empathizing, Machine Learning, and Data Analysis. I pride myself on being a fast learner, always eager to acquire new skills and stay updated with emerging technologies.
UI UX Designer at Kite Games Studio
(August 2022 - Present)
Conducted in-depth user research focusing on USA-based demographics to identify preferences in selective coloring and advanced photo editing features.
Introduced user-friendly UI improvements for tools like recolor, quick selective color editing, and AI-powered colorization, leading to a 20% increase in user engagement.
Designed an intuitive onboarding process to guide users through core features, enhancing feature discoverability.
Led qualitative and quantitative research to understand user behavior related to adding music tracks to videos.
Simplified the interface for music selection, trimming, and synchronization, resulting in a 25% reduction in user drop-off rates during editing sessions.
Improved accessibility features to ensure inclusivity for users with visual and auditory impairments.
Conducted surveys and usability tests to explore preferences for AI-enhanced photo editing, including makeup application and blemish removal.
Collaborated with developers to optimize the implementation of AI-based tools, ensuring seamless user experience and reduced processing time.
Enhanced the design of survey and onboarding screens to increase retention and gather valuable user feedback.
Researched user preferences for slideshow creation, including transitions, themes, and music integration.
Revamped the app's visual hierarchy and interactions, leading to a smoother and more enjoyable creation process.
Contributed to feature prioritization based on data analytics, boosting customer satisfaction ratings.
User Research: Conducted user surveys and interviews specifically targeting USA-based users to gather insights into app usage patterns, feature preferences, and unmet needs.
UI/UX Enhancements: Improved user interfaces by designing intuitive navigation systems, reducing user friction, and enhancing visual appeal across multiple iOS apps.
Feature Optimization: Collaborated with product teams to prioritize features based on user feedback and analytics, focusing on usability and performance improvements.
A/B Testing: Led A/B testing for app updates to evaluate design effectiveness, ensuring each iteration resonated with the target audience.
Accessibility Improvements: Ensured adherence to iOS accessibility standards, integrating features like dynamic text resizing, voice-over support, and color contrast adjustments for inclusivity.
User Retention: Designed engaging onboarding experiences and micro-interactions to boost first-time user retention and long-term engagement.
Streamlined user experiences across multiple Android apps by identifying pain points through data analytics and A/B testing.
Aligned design principles with the Android ecosystem, ensuring consistency and familiarity for users switching between iOS and Android platforms.
Designed a seamless user interface for plagiarism checking, focusing on reducing cognitive load and enhancing functionality for professionals and students.
Conducted competitive analysis to benchmark features and integrate user-preferred functionalities.
Led the design of the company’s official website, creating a modern and engaging platform that highlights the brand’s portfolio.
Optimized the site for mobile responsiveness, improving accessibility for a diverse audience.
Support Mentor UI UX Design Course at Shikhbe Shobai
(April 2022 - December 2022)
Guided and supported students throughout their UX/UI design learning journey, helping them bridge the gap between theory and practice.
Provided constructive feedback on user research, wireframes, user flows, and UI design to strengthen their case study outcomes.
Encouraged students to think critically about user needs, accessibility, and problem-solving while shaping their design ideas.
Helped students build confidence in articulating their design decisions and storytelling through visual case studies.
Regularly conducted review sessions to ensure design consistency, usability, and alignment with real-world UX/UI standards.
Fostered a collaborative learning environment where students felt comfortable asking questions, experimenting, and improving.
Contributed to the successful completion of multiple UX case studies by students, many of which are now part of their professional portfolios.
UI UX Designer at Element Zero Labs
(June 2022 - July 2022)
Designed intuitive user flows and wireframes for the NFT marketplace, ensuring a seamless buying, selling, and trading experience for users.
Focused on enhancing accessibility and clarity within complex blockchain-based interactions, such as wallet integrations, NFT listings, and smart contract actions.
Created visually engaging UI designs that reflect the futuristic and gamified nature of the platform while maintaining usability and consistency.
Collaborated closely with developers and stakeholders to align design solutions with project goals and technical feasibility.
Conducted usability testing and applied user feedback to refine core experiences, including onboarding, profile creation, and in-game asset management.
Contributed to the creation of responsive designs optimized for both web and mobile environments.
Diploma in User Experience Design - Userhub
(Ongoing)
Foundations of User Experience (UX) Design - Google
(October 2022)
UX UI Design Course - Shikhbe Shobai
(April 2022)
Introduction to User Experience Design Course - Georgia Institute of Technology (Coursera)
(September 2020)
Photography
Exhibitions
North South University Art & Photography Club (NSUAPC)
Shahjalal University Photographers' Association (SUPA)
UIU Photography Club
Jagannath University Photographic Society
Dhaka University Environmental Society
AIUB Photography Club
East West University Photography Club
East West University Electronics Club
Learned Tabla in Chhayanaut Shongshkriti-Bhobon for more than 9 years